Langley Community Services Society is an organization that assists individuals and families to enhance their lives by providing various helpful information, services and programs. They were in need of a logo that illustrated a sense of community and trust. After much thought and exploration, I felt the easiest and best way to symbolize “community” was to play with the letter “C”.
More importantly, I wanted to portray Langley as a vital partner within their city. With that in mind, I created an array of squares to form a “C” with the “L” in the very center. I imagined the squares symbolizing a neighborhood, city blocks and a society of people with different backgrounds and personal stories. Lastly, I felt using a multi-colored palette would help to emphasize the idea of diversity and unity.