Find A Fine Wine allows users to search through thousands of fine wines with ease. Users can search, favorite and watch selected wines by creating an account and starting their own virtual “wine cellar”. The site also displays what foods pair well with any given wine, which wines are similar to others and the nearest retailer their wine is sold.
Attempting to appeal more towards women, I felt a lighter and earthier palette helped to achieve this goal. I also felt utilizing light brush textures would help instill more of an artisan feel therefore separating our client from most of their competitors.